Unilever, the world's second-largest consumer goods company, is heightening its focus on innovation, as it seeks to strengthen its position both during and after the economic downturn.
The Anglo-Dutch giant is hoping to introduce the first new products that have formed part of its recent development drive, operating under the title
of Genesis, in 2010.
According to
Genevieve Berger, the company's chief innovation officer, it will then unveil a number of "big innovations" over the course of the ...
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