AMSTERDAM:
Heineken, Europe's biggest brewer, plans to continue "investing in its key brands" in an effort to drive growth, but is also hoping to achieve greater marketing "efficiencies" as part of its broader cost-cutting programme.
During the last quarter, the world's third-biggest beer manufacturer saw its revenues fall from €4.24 billion to €4.07bn ($6.2bn; £3.8bn) on an annual basis, with organic volumes down by 4.7%.
More specifically, like-for-like volumes declined by 4.6% in Europe...
Continue reading ...
In this blog I try to compile the news related with food industry. This includes food companies, retailers, ingredients, regulations, mergers&acqusitions and others. In each post I try to designate the source of the news and add a link to the original document.
I hope you find it useful. For any comments please feel free to send me an email (turgut@getfoodnews.com). You can post your comments inside the boxes appearing at the end of each posting when clicked the headline.
