Brands made by Starbucks, Coca-Cola and PepsiCo are among the products that have attracted the most new customers in the US this year, according to a recent report. Market Force Information, the information and insights specialist, surveyed nearly 6,000 shoppers, in order to determine which goods had secured their custom for the first time in January 2010.

The coffee range launched into grocery stores by Starbucks last year came out on top in the tea and coffee sector, and proved twice as popu...
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